Blick Art Materials
Logo & identity redesign
Family-owned retail and catalog art supply business. Established as a mail-order business by Dick Blick in 1911 and purchased by Robert Metzenberg in 1947, it is one of the oldest and largest art materials suppliers in the United States, as well as a primary supplier of mail-order art supplies.
I created a logotype that translates the fun and creative personality of an artist. I also wanted to represent the artists by creating simple characters using primary shapes. Each character is made by a different artist from the Chicago area.
